Qualitative Research Consultants Association (QRCA) - QRCA Views Magazine, Fall 2019

Cover Articles 1
Avoiding Lip Service Input by Reading Lips & More 36
Connecting with Young People Around the World: How to Structure Breakthrough International Kids' Research 12
Wake Up Your Inner Trendwatcher 40
The Wonderment of Experiential Retail 46
Table of Contents Page 1 of 2 4
Avoiding Lip Service Input by Reading Lips & More 36
Connecting with Young People Around the World: How to Structure Breakthrough International Kids' Research 12
Wake Up Your Inner Trendwatcher 40
The Wonderment of Experiential Retail 46
Table of Contents Page 2 of 2 6
The Joke's On You: The Parallels Between the Business of Stand-Up and the Qualitative Research Game 16
Mining the Psyche: Achieving Greater Depth Using Psychographics in Your Practice 20
An Interview with Richard Shotton: What Marketers Need to Know About Human Bias 26
Destination: Austin! 30
Power Your Research and Business With Evernote 50
Check Out Our Newest Podcast 54
Four New Book Reviews 55
From the Editor-In-Chief 8
From the President 10
Index of Advertisers 11
Humor 44
Index of Advertisers 11
Clearview Research 35
Consumer Opinion Services 9
Fieldwork 60
Focus Pointe Global 3
InsideHeads 5
Interactive Video Productions, LLC 29
J.S. Martin Transcription Resources 39
Paramount Market Publishing Inc. 11
Precision Research 59
RIVA Market Research & Training Institute 7
Schlesinger Group 2
ThinkGroup Austin 11
Vancouver Focus 39

RkJQdWJsaXNoZXIy MzM2NTU=